How can a speaker build rapport with their audience?

Building rapport with an audience is crucial for effective communication, and establishing common ground and using inclusive language is a key strategy in achieving this. When a speaker identifies shared experiences, values, or interests with the audience, it fosters a sense of connection and trust. This commonality helps the audience feel more engaged and open to the speaker's message.

Inclusive language further enhances rapport by ensuring that all audience members feel acknowledged and respected. It helps to create an environment where individuals from diverse backgrounds feel valued and included in the conversation. By avoiding language that could alienate or exclude certain groups, a speaker encourages a more unified and receptive atmosphere.

In contrast, using technical jargon can lead to confusion and may alienate audience members who do not share the same technical background, thus diminishing rapport. Avoiding eye contact can create a sense of disconnection or disengagement, making it difficult for the audience to feel connected to the speaker. Lastly, relying solely on formal language can come off as distant or unapproachable, which may inhibit the ability to connect with listeners on a personal level.